Intro:

Island Abbey Foods Ltd. today announced it had been named a Top 10 Innovator for 2008 by Food In Canada magazine for its Honey Drop™ - A Honey You Can Hold – the world’s first no mess, non sticky honey for tea and coffee drinkers.

Have you ever held honey in your hand? Well now you can: introducing the Honey Drop™. The Honey Drop™ solves a common problem: liquid honey can be messy. The Honey Drop™ is an individual serving (one teaspoon / 5 g.) of 100% pure dried honey without any additives or binding agents. All of the natural honey flavour without any of the mess. Read all the buzz here.

Click on the images below for High Resolution versions. Please note origin when used - Copyright © Island Abbey Foods Ltd. 2008.

FOR IMMEDIATE RELEASE:

Montague, PE, Canada - June 17, 2008 - Island Abbey Foods Ltd. today announced it had been named a Top 10 Innovator for 2008 by Food In Canada magazine for its Honey Drop™ - A Honey You Can Hold – the world’s first non sticky honey.

The Honey Drop™ solves a common problem: liquid honey can be messy. The Honey Drop™ is an individual serving (one teaspoon / 5 g.) of 100% pure dried honey without any additives or binding agents. It is ideal for sweetening tea or coffee. Simply drop into a hot beverage and stir. You have all of the natural honey flavour without the usual honey mess.

“We are extremely pleased to be included in this distinctive group of food innovators,” stated John Rowe, president of Island Abbey Foods Ltd. “Since its introduction in January, the Honey Drop™ has become a phenomenon with honey lovers, tea and coffee drinkers everywhere. The Honey Drop™ is now available in fine retail, restaurant and hotel establishments across the country with new locations being added every day.”

The Honey Drop™ comes in two flavours: pure honey and pure honey and lemon. The Honey Drop™ is available in boxes of 20 or in bulk. The Honey Drop™ has a shelf life of one year and does not contain any artificial colouring, flavouring, or preservatives. The Honey Drop™ is an all natural product of Prince Edward Island, Canada.

For the full Food In Canada Top 10 Innovators article, please visit us on the web at www.Honibe.com and click on “Here’s the Buzz”.

About Island Abbey Foods Ltd.

Island Abbey Foods Ltd. is a specialty food producer based in Prince Edward Island, Canada. We are a 6th generation PEI agricultural family business with our feet firmly planted in our Island's bright red soil (ideal for farming with its high iron and nutrient content). Honibe™ (hon-ee-bee) brand honey is our line of all natural, specialty honey from PEI. We offer varietals as found on the mainland, as well as, a few local varietals that are unique to our Island. We also offer the Honey Drop™, the world's first 100% pure, no mess, non sticky honey.

Media Inquiries:

Island Abbey Foods Ltd.

Jodie Trainor, Marketing Manager

Phone: 877-564-5035

Email: jodie@honibe.com

Download print version of this press release in .PDF format here.